Last Friday, Google won an auction to acquire a huge amount of Spirit Airlines data.

The data doesn’t include personal information or customer data, but instead nearly covers the airline's entire employment and workplace record.

To ensure that no individual can be identified in the dataset, Google agreed to use a court-appointed ombudsman to oversee a process to strip any personally identifying information (PII) from the data before it’s transferred to Google. Under the deal, Google agreed to maintain the data in this de-identified form and to never intentionally re-identify the data. And if Google sells access to the data, third parties would supposedly be bound by the same terms.

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For the past year or so, booksellers have suspected that AI firms are buying up huge lots of rare books, then destroying them after scanning them to train AI. But this was hard to prove until now, as 404 Media reports that an Airtag hidden in a rare book shows that at least one tech giant, in the race to advance its frontier models, is behind some of the bulk orders: Amazon.

On Monday, 404 Media revealed that it had connected with a bookseller who agreed to plant an Airtag in a rare book that was part of a bulk order. That Airtag was then tracked to an Amazon AI training facility in Las Vegas that housed a team focused on tearing books from their spines and scanning pages, 404 Media reported. Apparently tone-deaf to the escalating backlash over destructive book scanning, a logo on the door of that team’s warehouse, VGT3, showed a Tyrannosaurus rex preparing to devour a book, 404 Media documented.

Amazon deflects

Amazon declined to comment on 404 Media’s findings, only providing Ars with the same statement it gave to 404 Media, which does not mention AI training specifically.

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If you can truly appreciate an old book—and maybe even marvel at how its fragile, yellowing pages contain some of the earliest ways that people tried to make sense of the world around them—then headlines about tech companies that are destroying books to train AI likely torture a tender part of your soul.

It’s indeed depressing to imagine piles of book spines waiting to be fed into wood chippers while torn-out pages are cropped, scanned, and trashed. But that’s the cheapest and easiest way to scan books as fast as possible, and AI companies are in a race to advance their models by training on the kind of engaging, high-quality long-form texts that can only be found in books. So book lovers fear it’s likely that the practice is happening on a grander scale than is currently being reported and that some physical copies of books will be lost forever.

What makes this destruction extra painful, though, is that it doesn’t have to be this way.

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Anthropic is hiring a "custom silicon team" to design chips on which to run its models, the company has revealed.

Yesterday, Business Insider noticed a job listing for a senior engineer with experience shipping semiconductor designs. (You can see listings for a silicon engineer and a technical program manager, silicon on Anthropic's job board right now.) A spokesperson for Anthropic then confirmed the plans to both Business Insider and TechCrunch.

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