OpenAI’s upcoming smart speaker will probably cost over $300, “people familiar with the matter” have told Bloomberg’s Mark Gurman.

The generative AI company has “discussed” charging up to $400, Bloomberg, which has been reporting on the yet-to-be-announced smart speaker since July, said today. The publication said that OpenAI is viewing the smart speaker as a smartphone replacement.

OpenAI has declined to comment on its product roadmap.

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This year alone, there have been numerous known instances—often via lawsuits—of AI chatbots (most often, OpenAI’s ChatGPT) that have gone horrifically wrong.

A January lawsuit described the story of a man who took his own life after being allegedly “coached” into suicide. A college student in Georgia sued OpenAI, claiming that ChatGPT “pushed him into psychosis.”

In June, a Canadian family also sued OpenAI and argued that ChatGPT agreed with the young woman’s dismissiveness when it first gave her the option to seek professional mental health advice. ChatGPT allegedly “encouraged” her to end her life, too, and she did so.

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